Alma’s yoghurt brand

Valio’s yoghurt brands were losing their market share in the fast growing category of big cup yoghurts.The reason was the sudden sales growth of cream yoghurts. Alma didn’t have one! That’s why we needed to create a good product that would increase the consumers expectations.

Age McCann – Põhja pst 27a, 10415 Tallinn – Ph. +372 6818100